The Dodge Challenger is king of the American muscle cars … atleast for now. The Challenger has become the champion. At least for the third round.
Dodge’s muscle car outpaced the Ford Mustang and Chevrolet Camaro in the third quarter of 2019, with a model-record 18,301 sold.
Ford sold 16,823 Mustangs while Chevrolet finished a distant third, selling just 12,275 Camaros over the past three months.
Dodge points out the Challenger’s success on its retro-styling, bold and the large range of models available, which ranges from $29,590 to $79,440 and includes an all-wheel-drive version, which is a unique offering in the segment. The Dodge Charger had a similarly strong quarter, with 26,060 cars sold, its best in 13 years.
Dodge also ran a “Power Dollars” program during the third quarter that gave $10 cash back for each horsepower and the amount was good for $2,920 on entry-level Challengers and $7,970 for the 797 hp Challenger SRT Hellcat Redeye.
However, the Mustang still has a huge lead in the year-long sales race. Its 55,365 cars sold followed by 46,699 Challengers and 36,791 Camaros. The Mustang and Camaro are also available as convertibles, along with the coupes.Auto News, Blog